The Ericksons

Category Archives: Self-Publishing


Accounting Tips for a Small Business Owner

Accounting is one of the most important parts of running a small business. Unfortunately, so many small business owners leave some of the most critical details of accounting for a time when they are forced to think about them. This can lead to inefficiencies in your business, the mismanagement of finances, and missed opportunities. The following are a few tips to Read more…


Your Goal's Timeline

Today we’re going to talk about putting a deadline on our goals and incorporating them into a reasonable timeline. Then, we will combine the timeline with the other elements we’ve been looking at for the past month, in our “Goal Posts” series, and write some SMART Goals. For a general overview of what SMART GOALS are, check out this post Read more…


It’s the 1st Wednesday of the month again. That’s when I take part in Alex J. Cavanaugh’s Insecure Writer’s Support Group. I encourage you to check out their website and even sign up for the IWSG Newsletter. Today I’m going to explore self-publishing with print-on-demand, as I answer the #IWSG question for September –What publishing path are you considering/did you take, and Read more…


beta readers

Most authors use beta readers to help them prepare their book for publication. It’s extra work and takes more time, but this is a step you won’t want to skip if you want your book to be as good as possible. How do you get beta readers? What do they do for you?Beta readers go by several different namesBeta readersStreet Read more…


Formatting your Ebook

There are several things to keep in mind as you approach formatting your ebook. An ebook isn’t just a paperback that you can read on your e-reader. It has distinct properties that make it not only different but in some cases, better than a print book. After all, a paperback can’t transport you to a linked website. You also can’t Read more…


Amazon Author Page

Today I will be exploring Amazon Author Central. What is it? How do you set up an Amazon Author Page? What can it do for you and your audience?Let’s start with Amazon Author Central. What is it?Amazon Author Central is your go-to place as an author who is selling books on the world’s largest online bookstore. There, you can find Read more…


Putting Your Best Font Forward

In today’s post, I will be giving you a behind-the-scenes look at me putting together my next book, Facing Cancer as a Parent: Helping Your Children Cope with your Cancer. Today, it’s all about making your book look good with the right formatting.Making Your Book Look Good starts with no formatting at allI’ve found this to be incredibly important. To help Read more…


editing your manuscript

In this post, we are going to look at editing your manuscript. When people think of editing, they tend to have flashbacks to their 4th-grade grammar class when they were parsing sentences and ensuring the spelling and punctuation was correct. We have moved up to the big leagues now.Editing your manuscript has gotten a lot more complicated. For one thing, Read more…


outlining your non-fiction book

I am big on using an outline in my writing process. Since (for now) I would like to avoid the whole pantsers vs. plotters debate, I will focus this post on outlining your non-fiction book. There are several reasons I recommend outlining your non-fiction book …Outlining your non-fiction book will help you come up with ideasThink of it as a Read more…


Style Guide

You’ve written your book proposal and decided that your idea for a book is definitely worth pursuing. As a self-published author (or an independent blogger) you will want your content to look as professional as possible. This means doing some of the same things professional publishers do. In this “Behind the Scenes of Self-Publishing” post, I will be sharing why Read more…


Book Proposal

According to one survey, 81% of people believe they have a book in them.  Unfortunately, most people don’t[i].  They might have a story in them, but a book is another thing, entirely. A book is written for an audience. In the past, publishers have asked the questions that ensured whether or not a book would likely sell. Writers answer these Read more…

Dear Readers

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